Lilydale: Dedication You Can Taste

Lilydale are Australia’s leading free range chicken brand. To launch their new brand platform, ‘Dedication You Can Taste’, we played up the lengths their farmers will go for better tasting chicken, adding a dark and tasty twist that got people talking.

Creds: Me (CW), Cam Blackley (CCO), Sharon Edmonston (CD), Jardin Anderson (AD), Leandro Pereira (CW)